Street advertising, also known as outdoor advertising, involves promoting products or services in open public spaces such as streets, parks, highways, and more. Thus, there are several advantages to outdoor advertising:

1. High Visibility. Essentially, street advertising has the potential to be seen by a large number of people as it is exposed in high-traffic areas like main streets or busy intersections.
2. 24/7 Exposure. Unlike other advertising mediums with fixed schedules, outdoor advertising is available 24 hours a day, 7 days a week, providing constant exposure.
3. Geographic Segmentation. Indeed,street advertising allows precise audience segmentation based on geographic location. This brings benefits for both local businesses and campaigns with specific geographic targets.
4. Strong Impact. A well-designed and strategically placed outdoor ad can have a powerful impact, staying in people’s memories and delivering effective results, especially when using creative images and messages.
5. Cost-Effectiveness. Often, street advertising can be more accessible than other types of advertising, such as television or radio.
6. Support for Other Media. Outdoor advertising works in synergy with other advertising channels, contributing to increased awareness and overall campaign effectiveness.
7. Flexibility. The design and content of an outdoor ad can be adapted to seamlessly fit the surrounding environment. Often offering greater creative flexibility compared to other media.
8. Demographic Targeting. Depending on location and context, outdoor advertising can be used to reach specific demographic segments. Especially in areas where a particular target population lives or travels.

Essentially, mobile advertising offers the same advantages as outdoor advertising, with the added benefit of mobility.

In short, advertising on recycled trucks (brandmobiles and standmobiles) allows for the placement and movement of ads in locations inaccessible to traditional outdoor advertising.

Undoubtedly, advertising placed on Mobile Media banners attracts attention due to movement and the broadcast of audio spots, providing multisensory communication and increased message memorability. Essentially, mobile advertising guarantees a strong presence in any corner of the city, throughout the country, or even beyond its borders, regardless of the season.

Recently, Mobile Media has launched a new and innovative tool in the advertising market – the LED screen brandmobile. The BrandMobile with LED screen is a vehicle equipped with four distinct advertising surfaces. For further information, please find it [here].